Corporate versus brand identity
https://thetangent.co.uk/wp-content/uploads/2018/01/corporate-logos-09.jpg 560 373 Tangent Tangent https://thetangent.co.uk/wp-content/uploads/2018/01/corporate-logos-09.jpgSome time ago I took a stroll down Guildford High Street and photographed a cross section of the logos on the shop fronts. Because Guildford High Street has some of the highest rents in the UK most of the shops are let to upmarket brands. Here are a few examples of the logos I saw:…
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