Human Assets

Brand identity
    London's leading Branding Agency, Tangent, specializes in graphic and commercial interior design. As creative consultants we work throughout London, Cardiff, Swansea the UK and Europe.

    Develop a corporate logo for Human Assets Ltd. Human Assets is a team of business psychologists. They help organisations choose, develop and engage the winning talent they need for maximum commercial success.

    We were already working on a corporate brochure for Human Assets when it became clear that a stronger, more contemporary corporate logo was needed. We worked through various solutions together before concluding that a more assertive development of their existing identity would be the best solution. This ensures a continuity of image for their existing audiences.

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